RoofAdvisor (“RoofAdvisor”) operates roofadvisor.com and may operate other websites. It is RoofAdvisor’s policy to respect your privacy regarding any information we may collect while operating our websites.
For All Website Visitors
Like most website operators, RoofAdvisor collects non-personally-identifying information of the sort that web browsers and servers typically make available, such as browser type, language preference, referring site, and the date and time of each visitor request. RoofAdvisor’s purpose in collecting non-personally-identifying information is to better understand how RoofAdvisor visitors use its website. From time to time, RoofAdvisor may release non-personally identifiable information in the aggregate, e.g., by publishing a report on trends in its website usage.
RoofAdvisor also collects potentially personally identifying information, such as Internet Protocol (IP) addresses, for logged-in users and for users leaving comments on roofadvisor.com blogs/sites. RoofAdvisor only discloses logged-in user and commenter IP addresses under the same circumstances that it uses and discloses personally-identifying information as described below, except that commenter IP addresses and email addresses are visible and disclosed to the administrators of the blog/site where the comment was left.
Gathering of Personally-Identifying Information
Certain visitors to RoofAdvisor websites choose to interact with RoofAdvisor in ways that require RoofAdvisor to collect personally identifiable information. The amount and type of information that RoofAdvisor gathers depends on the nature of the interaction. For example, we may ask visitors who submit forms, request inspections, request estimates, apply for employment, sign up for communications, or engage in transactions with RoofAdvisor to provide information such as name, email address, phone number, property address, project details, employment application information, and, when necessary, financial or transaction-related information.
In each case, RoofAdvisor collects such information only insofar as is necessary or appropriate to fulfill the purpose of the visitor’s interaction with RoofAdvisor. RoofAdvisor does not disclose personally-identifying information other than as described below. Visitors can always refuse to provide personally identifiable information, with the caveat that this may prevent them from engaging in certain website-related activities.
SMS/Text Messaging Communications
By providing your phone number and affirmatively opting into SMS communications through RoofAdvisor’s website forms, you consent to receive text messages from RoofAdvisor.
These messages may include appointment scheduling, appointment reminders, roof inspection updates, project updates, customer service communications, financing information, promotional offers, seasonal roofing promotions, employment application updates, interview scheduling, onboarding information, recruiting communications, and other business-related communications.
Message frequency varies. Message and data rates may apply. Reply STOP to unsubscribe or HELP for assistance.
Consent to receive SMS messages is not a condition of purchase or employment.
RoofAdvisor does not sell, rent, share, or disclose SMS opt-in data or phone numbers to third parties or affiliates for marketing or promotional purposes.
RoofAdvisor may share information with service providers necessary to operate its business and communications, including CRM systems, scheduling platforms, messaging providers, customer support tools, website providers, advertising platforms, payment processors, financing providers, and employment or recruiting systems. These service providers may use the information only as necessary to provide services to RoofAdvisor and are not permitted to use SMS opt-in data or phone numbers for their own marketing purposes.
Marketing Communications
If you opt in to marketing communications, RoofAdvisor may send promotional messages about roofing services, seasonal offers, financing opportunities, community or HOA programs, new services, special offers, or other RoofAdvisor-related updates.
You may opt out of marketing communications at any time by following the unsubscribe instructions in the communication, replying STOP to text messages, or contacting RoofAdvisor directly.
Employment and Recruiting Communications
If you submit an employment application or recruiting form, RoofAdvisor may use your information to review your application, contact you about employment opportunities, schedule interviews, send hiring updates, provide onboarding information, and communicate training or company-related information.
Employment-related SMS communications are subject to the same opt-out rights described above.
Aggregated Statistics
RoofAdvisor may collect statistics on visitors’ behavior on its websites. RoofAdvisor may display this information publicly or provide it to others. However, RoofAdvisor does not disclose personally-identifying information other than as described below.
Protection of Certain Personally-Identifying Information
RoofAdvisor discloses potentially personally-identifying and personally-identifying information only to those of its employees, contractors, service providers, and affiliated organizations that:
(i) need to know that information in order to process it on RoofAdvisor’s behalf or to provide services available at RoofAdvisor websites, and
(ii) have agreed not to disclose it to others except as necessary to provide services to RoofAdvisor.
Some of those employees, contractors, service providers, and affiliated organizations may be located outside of your home country. By using RoofAdvisor websites, you consent to the transfer of such information to them.
RoofAdvisor will not rent or sell any personally-identifying information to anyone.
Other than to its employees, contractors, service providers, and affiliated organizations, as described above, RoofAdvisor discloses potentially personally-identifying and personally-identifying information only in response to a subpoena, court order, other governmental request, or when RoofAdvisor believes in good faith that disclosure is reasonably necessary to protect the property or rights of RoofAdvisor, third parties, or the public at large.
If you are a registered user of a RoofAdvisor website and have supplied your email address, RoofAdvisor may occasionally send you an email to tell you about new features, solicit your feedback, provide updates, or keep you informed about RoofAdvisor and its services.
If you send us a request, for example, via email or through one of our feedback mechanisms, we reserve the right to use it to clarify or respond to your request or to support other users.
RoofAdvisor takes all reasonable measures to protect against unauthorized access, use, alteration, or destruction of potentially personally-identifying information.
Gathering of Non-Personally-Identifying Visitor Data
A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns.
RoofAdvisor uses cookies to help RoofAdvisor identify and track visitors, their usage of the RoofAdvisor website, and their website access preferences. RoofAdvisor visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using RoofAdvisor websites, with the drawback that certain features may not function properly without them.
Business Transfer Standards
If RoofAdvisor, or substantially all of its assets, were acquired, or in the unlikely event that RoofAdvisor goes out of business or enters bankruptcy, user information may be one of the assets that is transferred or acquired by a third party. You acknowledge that such transfers may occur, and that any acquirer of RoofAdvisor may continue to use your personal information as set forth in this policy.
SMS opt-in data and phone numbers will not be sold, rented, shared, or disclosed to third parties or affiliates for marketing or promotional purposes as part of any business transfer unless permitted by applicable law and this Privacy Policy.
Ads Tracking & Reporting
Ads appearing on any of our websites may be delivered to users by advertising partners, who may set cookies. These cookies allow an ad server to recognize your computer each time they send you an online advertisement and compile information about you or others who use your computer.
This information allows ad networks to, among other things, deliver targeted advertisements they believe will be most interesting to you.
This Privacy Policy covers the use of cookies by RoofAdvisor and does not cover the use of cookies by any advertisers.
Privacy Policy Changes
Although most changes are likely to be minor, RoofAdvisor may change its Privacy Policy from time to time, and in RoofAdvisor’s sole discretion. RoofAdvisor encourages visitors to frequently check this page for any changes to its Privacy Policy.
If you have a roofadvisor.com account, you may also receive an alert about these changes.
Your continued use of this site after any change in this Privacy Policy will constitute your acceptance of such change.

