Get to Know RoofAdvisor
The Trusted Roofing Advisor’s Michigan Homeowners Deserve
Choosing a roofing contractor shouldn’t feel like taking a gamble on your home’s future. At RoofAdvisor, we believe every homeowner deserves a trusted advisor, someone who guides them through every stage of their roof’s life with clarity, honesty, and expert care.
Since 2015, we’ve helped thousands of homeowners across Michigan make informed roofing decisions with confidence! We start off by understanding your property goals and budget, then perform an inspection. Then your RoofAdvisor will take all of this information and provide options for your project in a written proposal because Michigan homeowners deserve a roofing contractor with industry-leading expertise and a genuine commitment to doing what’s right!
Our Story: Roofers With a Mission
The origins of RoofAdvisor are rooted in one simple mission: to change how people experience roofing.
Before RoofAdvisor was founded, our team saw the same story play out again and again: homeowners blindsided by expensive emergency repairs, frustrated by vague estimates, and left wondering whether they were getting the truth. Property managers and homeowners alike were forced to react to roofing problems, often dealing with consequential damage rather than having an advisor to manage preventive maintenance and the roof’s overall health.
We knew there had to be a better way.
RoofAdvisor was built to bring clarity, strategy, and transparency to an industry known for surprises. Rather than just fixing roofs, we focus on helping clients plan, predict, and protect, so they can avoid costly repairs, extend roof life, and feel confident their home and investment are in expert hands.
Our purpose is simple:
To provide community managers and homeowners alike with expert roofing guidance that empowers those responsible to make informed long-term decisions, with confidence.
And our vision is clear:
To be the responsive and reliable advisor in multi-family and residential roofing, recognized for professionalism in providing proactive, high-quality roofing solutions.
What Sets Us Apart From Other Roofers
Expertise That Speaks for Itself
Our reputation is built on technical excellence and real-world experience. Every RoofAdvisor project is backed by a team with decades of hands-on knowledge across all major roofing systems. We hold top industry certifications, including:
- GAF Master Elite Contractor
- CertainTeed ShingleMaster
- Owens Corning Preferred Contractor
- BBB A+ Accredited Business
These credentials aren’t just badges; they represent our ongoing commitment to training, quality, doing things the right way the first time, and always standing behind our work.
A Customer-Centric Approach
We take pride in being educators, guides, and advocates for your roofing system. From your first inspection to your final walkthrough, our process is transparent, collaborative, and built around ensuring peace of mind.
Our team takes the time to explain what’s happening on your roof and why, and to provide options so you can make the most informed decision that aligns with your goals and budget. We don’t employ high-pressure sales tactics or use confusing jargon. Advisor is part of our name, expect honest guidance from people who care about protecting what matters most.
Transparency You Can Trust
RoofAdvisor was founded on a promise of no surprises. That means clear communication, detailed estimates, and realistic timelines. You’ll always know what to expect and when.
We believe trust is earned through consistency, not just promises!
The RoofAdvisor Approach
From Inspection to Peace of Mind
Thorough Roof Assessment
Every project begins with a professional inspection. Our certified experts identify current issues, signs of aging, potential risks, and any major problems, such as storm damage.
Personalized Recommendations
We tailor our approach to your specific home, budget, and long-term goals. Our goal isn’t to sell you the most expensive option; it’s to find the best option, the one most aligned to your goals and budget.
Expert Installation & Follow-Through
Our certified installers complete each project with meticulous attention to detail, and our work is backed by industry-leading warranties and quality assurance checks.
Our Impact on Michigan Communities
We’re proud of the relationships we’ve built and the roofs we’ve restored, but numbers tell the story too:
- Thousands of roofs inspected and replaced across Michigan
- Hundreds of five-star reviews from homeowners who trust our expertise
- 10 years of growth built on referrals, transparency, and customer loyalty
At RoofAdvisor, success means more than great projects, it means making a difference where we live and work. From supporting local organizations to lending our time and resources to causes that strengthen our communities, giving back is a cornerstone of who we are.
Learn more about our community involvement and nominate a person/charity in need on our Giving Back page.
Expert Roofing Services
Services Tailored To Fit Your Needs
Thorough Roof Inspections
Our free roof inspections can help you make an informed decision regarding what your roof needs!
Roof Leak & Damage Repair
RoofAdvisor will fully analyze every roof, every time, so you don’t waste time and money on multiple costly repairs.
Roof Replacements
RoofAdvisor provides top quality Materials and service in all aspects of our roof replacements.
Beyond Homes: Multi-Family Expertise
While residential roofing is at the heart of what we do, our roots extend into the multi-family sector as well. Our Roof Health Check program helps property managers and associations take control of their roofing assets through proactive inspections, data-driven planning, and long-term maintenance strategies.
It’s the same trusted guidance we bring to homeowners, but scaled for communities that need consistency, accountability, and peace of mind across multiple roofs.
Proudly Serving Communities in SE Michigan & Beyond
We’re proud to serve homeowners and businesses across Southeast and Mid-Michigan with dependable roofing solutions. Our team provides the same attention to detail and quality workmanship in every community we visit, whether you need a simple roof repair, a proactive roof inspection, or a complete roof replacement to boost your curb appeal.
Cities we regularly work in
- Ann Arbor
- Brighton
- Canton
- Howell
- Lansing
- Livonia
- Novi
- Plymouth
- Rochester Hills
- Sterling Heights
- Troy
This map represents our residential service area. We now offer our multi-family roofing services to the entire state!
Counties We Serve
- Genesee
- Ingham
- Jackson
- Lapeer
- Livingston
- Macomb
- Monroe
- Oakland
- St. Clair
- Washtenaw
- Wayne